Fitness Muscle Meals Explodes SEO Traffic & Revenue - SEO Case Study

SEO Case Study
Fitness Muscle Meals

The Challenge

Fitness Muscle Meals had a website… but it wasn’t working. It generated very little sales and next to no traffic. As a business relying on new customers, this had to change – and fast.

The Solution

Local Digital built a new website with a focus on converting visitors into leads, and a comprehensive SEO strategy built into it from day one. This included new content & onsite optimisation for increased visibility in Google as well as ongoing link building.

The Results


Increase in SEO Visits


Increase in Conversion Rate


Increase in Revenue

Happy Client

We have used the team from Local Digital for both of our companies now and as with our previous experiences with them our latest adventure has been amazing. The new website they did for our latest Company has brought in a lot of new business and regular clients for us.

They have done an incredible job on AdWords for us and they definitely know how to attract the potential customers to our website and convert them to sales.

Customer service is definitely a high priority for them and is much appreciated by us. We have no hesitation in recommending Local Digital and the team to anyone looking to build a website or expand their business.

Tony & Janine Gadeleta

Directors, Fitness Muscle Meals

A New Website Was Born

The first step was to replace the old site with a custom designed site. This was all about converting visitors into sales once they were on the site, as there’s no point having a lot of traffic if it doesn’t turn into revenue.

The old site did a poor job of this, so we scrapped it and created a new one. Direct response copywriting and conversion focused design ensured this new site converted more than 10 times better than the old site.

Dominating Their Industry In 1st Place Google Rankings

Acorn Rentals lead their industry in terms of Google visibility for relevant keywords. Here’s how we did it.

Smart Keyword Targeting

The Local Digital team performed keyword research to discover what people were searching for and keyword mapping to make sure every page was optimised for a specific keyword.


New Page Creation

We recommended the creation of all new pages to target gaps in the existing Acorn Rentals content. This content was, of course, also keyword optimised.

Smart Local

A specific strategy was implemented to give the site vastly more visibility for local searches in the capital cities Acorn operates.

We'll review your SEO & competitors for free

Leave your details and we will get in touch shortly